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Saturday 24 August 2019
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Anand Sweets launches traditional Rakhi specials

August 1 - August 31

traditional Rakhi specials

Anand Sweets launches traditional Rakhi specials

Anand Sweets in keeping with the Indian traditions has launched traditional sweets for Rakhi like Ghewar in three varieties, Kaju Roll and Almond Pista rolls. They have also introduced special hampers and celebration assorted boxes for gifting during this special festival celebrating the bond between brothers and sisters.

Raksha Bandhan is a popular, traditionally Hindu, annual rite, or ceremony, which is central to a festival of the same name. On this day, sisters of all ages tie a talisman, or amulet, called the rakhi, around the wrists of their brothers, symbolically protecting them, receiving a gift in return, and traditionally investing the brothers with a share of the responsibility of their potential care.

Raksha Bandhan is observed on the last day of the Hindu lunar calendar month of Shraavana, which typically falls in August. The expression “Raksha Bandhan,” Sanskrit, literally, “the bond of protection, obligation, or care,” is now principally applied to this ritual.

In urban India, where families are increasingly nuclear, the festival has become more symbolic, but continues to be highly popular. The rituals associated with this festival have spread beyond their traditional regions and have been transformed through technology and migration, the movies, social interaction, and promotion by politicized Hinduism, as well as by the nation state.

Rakhi Specials at Anand Sweets

Ghewar – Rs. 150 onwards

A Rakhi Specialty. It’s a disc shaped flour cake , that is soaked in sugar syrup and topped with chopped nuts

Kesar Ghewar–  Rs. 180 onwards.

The flour cakes are dipped in a sugar syrup that is infused with Kashmiri Saffron, for a rich kesari aroma

Malai Ghewar- Rs. 190 onwards

Ghewar , topped with a layer of mildly sweetened , fresh extract creamy khoya and nuts.

Kaju Roll – Rs. 1180/kg

Pulped and sweetened cashew paste enveloping a layer of delicious trail mix of roasted nuts and sweetened rose petals

Almond Pista Rose – Rs. 1300/kg

California almond rolled with pistachios pulp filled with roasted and sweetened nuts

August Moon Rakhi Celebration Boxes

Special Premium Milk Dry Fruit Sweets Assortment

Rs.900 & Rs.450

Cashew and Almond Assortment

Rs.1100 & Rs.550

As a brand, Anand has created a niche for itself for being one of the most premium and giftable brands in Bengaluru today.  The company owes its success to its know-how that is the culmination of tradition, innovation and uncompromising quality. The dynamism of Anand is also the result of its unrelenting quest to restyle and update its product range, packaging, management styles and other finer aspects of the business to cater to the changing demographic and dynamics of the city.

Rakhi Specials are available in all outlets of Anand Sweets in the city.

For further info contact: 080-25588992/080-41575757


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August 1
August 31
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