Jun 01 2022 to Jun 30 2022 11 a.m.

EVENT HAS ENDED

Where

SLAY Coffee

191, 1st floor, Chinmaya Mission Hospital Rd, below Metro Station, Binnamangala, Hoysala Nagar, Indiranagar, Bengaluru, Karnataka 560038

Event Description

As part of the Pride month, SLAY Coffee is celebrating the diversity and the LGBTQ community, but especially those who stood by them, enabled them to gather the courage and lead their lives they want, and to show, that as a brand, they deeply care about enabling action that can drive positive change. During the entire month of June, they will have specially curated Pride-themed Sleeve Cups that customers can “add” to their coffee. For each of these sleeves, SLAY Coffee will match it with an equal contribution. All the proceeds from these special sleeves will be donated to Aravani Art Project, the organization that’s championing the work. They will also urge the customers to express this in real life and in digital / social media platforms to bring awareness. During the entire month of June, they are undertaking several activities in this spirit. The key focus areas and plan encompasses the following: They will offer a Pride Collection of coffees curated with some of our bestsellers & most popular. They will get a makeover to be the cheerleaders (a new catalog with 6 products) They intend to conduct a SLAY Art competition with “Empathy” as the theme. Original designs/artwork submitted will be showcased on the very popular & iconic SLAY Case, and the winners will get prize money amounting to Rs 1 Lakh. SLAY Shots will be a podcast with originally curated content, starring popular Bollywood playback singer, Neha Bhasin. In addition, they will be bringing stories of people who are inspirational and have played a role in enabling a member of the community, hear directly from the community members on their journey, their ups & downs, and people who helped / enabled them etc. They will also have radio spots highlighting the theme. For further info contact: shubham@dropkaffe.com Visit: www.instagram.com/drinkslaycoffee