
Oct 31 2026 to Oct 31 2026 5 p.m.
Price: 599 Book/Buy
477, Shri Krishna Temple Rd, Indira Nagar 1st Stage, Stage 1, Indiranagar, 560038
The Art of Persuasion- How to Convince Skeptics
You have a great idea. They still say no. Now what?
You explain it again. Add more logic. Share more data. And somehow… they’re still not convinced.Because persuasion isn’t just about having a better argument. It’s about understanding what makes someone change their mind.
At our next Story Club session, we’re bringing together real-world business experience and the power of storytelling to explore what it takes to influence people, navigate skepticism and make your ideas count.
Featuring Jermina Menon
Jermina Menon is a business and marketing strategist with over 30 years of experience building brands and driving business growth. She currently leads Strategy and Marketing at Bhartiya Urban and has previously led marketing for major retail brands, including Reliance Retail, Virtuous Retail and Mantri Square Malls.
With her extensive experience across business, marketing and brand building, Jermina brings a practical understanding of what it takes to influence decisions, communicate value and persuade people to get on board with an idea.
Facilitated by Sachin Bhandary
Sachin Bhandary is the founder of The Story Co. and Story Club, a TEDx speaker and leadership storytelling coach. A former PR professional and travel journalist, he has worked with organisations including Tata Motors, SBI Mutual Funds, P&G and Bestseller India. He also co-hosts Business and Leadership Stories on Radio One.
You may also know him through @eccentricsachin, where he shares stories from Mysuru’s history and culture.
In this session, you’ll:
Explore Robert Cialdini’s principles of influence.
Learn a Story Club storytelling technique to make your ideas more persuasive.
Practise handling skepticism through real-life scenarios.
Learn from Jermina’s experience in influencing decisions and building brands.
Why You Should Attend
Understand what makes people say yes.
Practise persuasion through real-life scenarios.
Learn from business experience and storytelling techniques.
Connect with the Story Club community.
Event Details
Event: The Art of Persuasion – How to Convince Skeptics
Format: Practice-driven communication session
Date: Saturday, 31st December 2026
Time: 5 PM - 7PM
Venue: 477, Shri Krishna Temple Rd, Indira Nagar 1st Stage, Stage 1, Indiranagar, Bengaluru, Karnataka 560038
Ticket: ₹599 (includes the session, coffee and snacks)
Seats are limited. Come with an idea someone has said no to, and leave with a better way to make your case.
What's included
Coffee and snacks